Growth strategies for modern gyms.

Playbooks, automation tactics and the numbers behind them, written for independent gym owners who would rather fix the system than work more hours.

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Gym Member Onboarding Decides Who Stays Past December

GymFlow Labs

Published on: 05/09/2026

Gym member onboarding, not marketing, decides how many of your spring signups are still paying in December. A 30-day sequence, and the research behind it.

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How to Join the Vitality Fitness Network, and What It Pays

GymFlow Labs

Published on: 30/08/2026

Discovery's Vitality Fitness network sends South African gyms trial visitors who are already paid for. What it costs to join, and the part you must build.

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